Comparison · Dental websites

FullSchedule.ai vs.
ProSites

ProSites has served dental websites well for years — but templates only go so far. FullSchedule.ai is built for practices ready to move beyond the template era: a custom-built website is just the entry point. Booking, AI patient assistant, branded membership plan, AI search visibility, and local SEO are all operated by one expert team, every month, as a single service.

Last updated May 2026 · Reviewed by Sadie T., Founder

// at_a_glance

Where they actually differ

Scope
ProSites: dental website templates. FullSchedule: website + everything that runs on it.
ProSites delivers a website and hands it to you. FullSchedule delivers a website and operates the entire digital infrastructure around it — patient acquisition, booking, AI, membership, SEO — so you're managing patients, not vendor relationships.
Service model
ProSites: template platform the practice customizes. FullSchedule: built and managed by a team.
ProSites maintains the CMS; the practice handles content within templates. FullSchedule writes the copy, builds custom, updates monthly, and monitors the entire stack — the practice receives a report, not a to-do list.
Total cost of ownership
ProSites alone: lower monthly fee for the site. Full stack equivalent: often higher when adding separate vendors.
Matching FullSchedule's feature set on ProSites typically means adding NexHealth or Weave for booking, Kleer for membership, a separate SEO agency, and an AI chatbot — that's four more vendors, four more invoices, and four more points of failure. The math usually favors FullSchedule's Growth or Complete plans.
// feature_parity

What's included, line by line

FeatureFullSchedule.aiProSites
Custom dental website Custom-built; copy written for you Template-based; office customizes content
Hosting + SSL + daily backups Included all plans Included
Monthly content updates 2/mo Starter, more on higher plans Self-service in admin
24/7 HIPAA online booking Included on Growth+ Add-on / separate vendor
Automated SMS + email reminders Included on Growth+ Separate vendor
AI Virtual Patient Assistant Complete & Scale plans Not offered
Branded dental membership plan Included; 100% revenue to practice Not offered
Generative Engine Optimization (GEO) Included on Growth+ Not offered
Local SEO (ongoing) Included all plans SEO add-on packages
Google Business Profile management Included all plans Add-on
Reputation / review management Included on Complete+ Add-on
Performance reporting Monthly across all systems Site analytics included
Service modelFully managed; founder-ledTemplate platform the office customizes
30-day satisfaction guarantee
// pricing

Pricing comparison

FullSchedule.ai
Flat monthly plans, all-in
  • Starter — $499/moCustom website + local SEO + GBP + monthly content updates. Setup $1,499 (waived on annual)
  • Growth — $999/moStarter + 24/7 HIPAA booking + Generative Engine Optimization (GEO)
  • Complete — $2,199/moGrowth + AI patient assistant + advanced SEO + reputation
  • Scale — $4,499/moMulti-location, 2 locations included
ProSites
Tiered monthly pricing (website only)
  • Typical range$80–$300/mo per practice depending on tier (published estimates)
  • Setup feeSetup fee varies; typically discounted with annual commitment
  • SEO / marketingAdd-on packages; priced separately
  • Booking, AI, membershipNot offered — separate vendors required
  • ContractAnnual contracts standard
// who_chooses_what

Which one fits your practice?

Choose FullSchedule.ai if you…

  • Expect a custom-built site — not a template — with professional copy written for your specific practice
  • Want booking, AI patient assistant, and membership plan already built in — not sourced from separate vendors
  • Want one team accountable for everything: website, SEO, booking, AI, membership — a single point of contact, one invoice
  • Want your practice appearing in ChatGPT, Google AI, and Perplexity searches, not just traditional results
  • Want active monthly content and SEO managed by the FullSchedule team — not added to your front desk's task list
  • Prefer direct, founder-led service with no account-management layer between you and the people doing the work

Choose ProSites if you…

  • Only need a basic dental website at the lowest possible cost
  • Have an office manager who handles content updates and SEO
  • Already have separate vendors for booking, membership, marketing
  • Are okay with template-based design
  • Don't want or need an AI patient assistant
// how_to_switch

How to switch from ProSites to FullSchedule

01

Send ProSites a cancellation notice

On the day you sign with FullSchedule, send ProSites your contract cancellation. ProSites contracts are typically annual; check yours before notice. Your domain is yours and is not affected.

02

FullSchedule writes copy + builds the new site in parallel

During onboarding, FullSchedule writes new copy based on your practice information, designs a custom site (no templates), and configures the HIPAA-compliant booking system, AI patient assistant, and membership plan.

03

Domain re-points at go-live

On go-live day, FullSchedule re-points your domain DNS to the new site. Patients see the new site immediately. The ProSites site comes down at the end of your ProSites billing period. Google Business Profile is updated.

04

Ongoing management begins

From day one of go-live, FullSchedule handles content updates, local SEO, AI search visibility, booking system monitoring, reputation management, and monthly reporting. Most practices complete the switch in 10–14 days.

// frequently_asked

Common questions about ProSites vs FullSchedule

What's the difference between FullSchedule.ai and ProSites?
ProSites is a dental website template platform — practices select a template and customize content. FullSchedule is a fully managed service: a custom website (not a template), 24/7 HIPAA-compliant online booking, an AI patient assistant, a branded membership plan, AI search visibility, and ongoing local SEO are all included and operated by FullSchedule monthly.
Is FullSchedule more expensive than ProSites?
For the website alone, yes — ProSites starts around $80/mo while FullSchedule's Starter is $499/mo. But ProSites doesn't include booking, AI assistant, membership plan, or AI search visibility. When you add equivalent functionality with separate vendors, total cost often exceeds FullSchedule's Growth or Complete plans. The comparison is "website vendor" vs "all-in managed service," not vendor vs vendor on the same scope.
Does ProSites include online booking or an AI assistant?
No. ProSites focuses on dental websites. Practices using ProSites typically pair it with separate vendors for booking (PatientPop/Tebra, Weave, NexHealth, Adit) and a membership plan vendor (Kleer, BoomCloud) if they want one. FullSchedule includes all of these in the managed service.
Can I keep my domain if I switch from ProSites?
Yes. The domain is yours. During the switch, FullSchedule re-points DNS to the new site at go-live. Your ProSites site comes down at the end of your ProSites billing period.
How does FullSchedule's local SEO compare to ProSites'?
ProSites offers SEO as additional packages. FullSchedule includes ongoing managed local SEO and Google Business Profile management in every plan starting at $499/mo, plus Generative Engine Optimization (GEO) on Growth and above — so the practice shows up in ChatGPT, Perplexity, and Google AI searches. For practices that want active SEO and GEO work every month, FullSchedule's bundled model is typically simpler.
// ready_to_upgrade

See custom versus template in 20 minutes.

Book a free demo. We'll show you what a custom site looks like versus a template, walk through the full managed service, and give you exact pricing for your practice — no obligation, no pitch deck, just honest answers from the founder.